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Technology Categories
 Analytics & Business Intelligence
Collaboration & Social Networking
Content Management
Data Management
Data Protection
Enterprise Technologies
Marketing/Customer Relationship Technologies
Mobile
Video
Analytics & Business Intelligence
Applications that monitor and analyze data to spot trends, patterns, and unanticipated relationships in order to improve performance and drive decision-making.
- This includes, but is not limited to: data mining and data visualization tools that are either horizontal in scope or specific to a vertical, e.g., drug discovery, network performance, security.
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Collaboration & Social Networking
Innovative technology products or services that facilitate individual or group interaction.
- This includes, but is not limited to: social networking applications, translation services, VoIP applications, Web and audio conferencing, email applications and IM.
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Content Management
Technology applications that enable creating, supporting, delivering or deploying consumer generated media and other web content.
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Data Management
Innovative technology products or services that assist companies in storing, moving and managing data.
- This includes but is not limited to: high-availability storage, data warehousing, Extract Transform Load (ETL), data federation and lifecycle data management.
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Data Protection
Innovative technology applications that support customers and vendors by protecting data.
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Enterprise Technologies
Technology applications that enable the conduct of online or interactive business in supporting/servicing customers and vendors. These tools provide value to online vendors, retailers and businesses, allow efficient sales and the conduct of business, and generally improve the ability to maintain a dialogue between an online business and its clients. These applications may also enable companies to enhance, simplify or improve their internal operations and/or business processes
- This includes, but is not limited to: content management systems, e-commerce and customer-facing platforms, network operations, data center management and monitoring, business analytics, and search optimization and management applications
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Marketing/Customer Relationship Technologies
Innovative technology products or services that can be used to support the marketing/sale of products and/or services, to provide customer service and improve the customer experience. These tools provide value to customers, increase customer loyalty and retention, allow efficient sales to existing customers, and generally improve the ability to maintain a dialogue between a firm and its clients.
- This includes, but is not limited to: sales force automation, sales effectiveness tools, CRM solutions and campaign management applications.
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Mobile
Innovative technology products (component-level breakthroughs, new devices, network advances) or services that support mobile workforces or customer applications on wireless networks.
- This includes, but is not limited to: cell-based, WiFi, WiMAX, peer-to-peer radio or hybrid and/or mobile devices, location specific search, mobile payments.
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Video
Technologies and approaches that enable the delivery of video and digital media over networks.
- This includes solutions which facilitate the delivery and management of high end services such as virtualized portals, resource management, and TV, cable and broadband-based platforms.
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